Heless-Magazine

Castle and knight games Children's room: Our outfits Winter Princess Lumi and Prince Luka bring fun and endless adventures to every doll collection!

We've all been there. The baby is hungry and needs feeding. But our new bottles can do much more than just look good. They bring a real ‘wow effect’ into play!

The 34 cm baby dolls with their characteristic, lovable facial expressions are true personalities. To ensure that role-playing never gets boring, today we present our brand-new Gordi clothing sets!

Amidst the colorful world of toys, one topic at the Heless booth ensured particularly bright eyes: our new "Time2Shine" collection for fashion dolls.

Hier findest Du die Teilnahmebedingungen für unseren Malwettbewerb „Nela geht auf Reisen“. Wir wünschen Dir viel Spaß beim Mitmachen und drücken Dir die Daumen!

Did you dream as a child that your doll would go to the royal ball? That she would own the perfect, sparkling dress for the grand entrance? We are now turning these childhood dreams into reality!

No more boring outfits in the monster wardrobe! With a thrill and a lot of love for detail, we present our collection: "Monster-Styles"! 🥰

The new Heless soft dolls are best buddies for life. They’re perfect cuddly friends for little ones from babyhood onwards, offering comfort and hugs every step of the way.

The new “Heart Confetti” doll clothing collection makes it clear at first glance that Heless designs come straight from the heart.

To mark the festive conclusion of our company’s 75th anniversary, we wanted to give something back. Over the past two weeks, our team had the joy of surprising around 40 kindergardens in Schwetzingen, Brühl, Ketsch, Oftersheim, and Plankstadt with lovingly packed donation parcels.

For over seven decades, Heless has been a beloved highlight at the Nuremberg Toy Fair. As one of the few exhibitors present every single year since the very first fair in 1950, our family-run business from Schwetzingen continues to delight visitors with enchanting novelties that make children's eyes sparkle with joy.

Together with Schwetzingen City Marketing, the task force "Women Friendly Schwetzingen" has launched the "Schwetzinger Spielekisten" (Schwetzingen Toy Boxes). Toys from Heless are now also providing fun and variety in restaurants and shops.